3.6 out of 5
3.6
48 reviews on Udemy

Hospitality marketing: Help hotels get more direct bookings

How to turn yourself into a Direct Booking Strategist so you can work with hotels on a freelance fee or commission basis
Instructor:
Jeremiah Magone
199 students enrolled
English [Auto]
This course will give you everything you need to know to set up a freelance relationship with hotels, on an upfront fee or commission basis. And it shows you how to automate a lot of the work so you can be working with more than 1 hotel at a time, thereby multiplying your income.
Specifically, after you complete this course you’ll be able to: 1. Understand how the hospitality industry works and spot opportunities. 2. Sell your services to work with hotels as a freelancer, through up-front fees or on commission. 3. Set up a direct marketing system and automate distribution through affiliates. 4. Run financial reports to prove your Return on Investment (ROI). 5. Approach associations and offer your client/hotel as a venue to earn even more commissions and define yourself as a business partner. 6. Set up a 12-month road map that will allow you to manage more than 1 hotel at a time. 7. Earn the title of ‘direct booking strategist’.
This includes step-by-step instruction on how to: Deploy the GuestCentric eCommerce platform for your direct booking campaigns • Create persuasive ads • Segment your email lists so you can launch niche marketing efforts • Write headlines that grab people’s attention • Create fun travel itineraries • Make package offers for different guest segments. This adds ancillary revenue to your client’s bottom line, and yours • Set up an affiliate marketing network so others are doing a lot of the ‘heavy lifting’ for you • Create an opt-in bait piece for your lead-generation strategy… automate delivery… write autoresponders… and create a free VIP club • Boost your bait piece on Facebook and set up PPC campaigns • Call associations and drum up big business • Set up a SendOutCards campaign for anniversary marketing efforts • Create a landing page that automatically sells your service • Set up a newsletter for even more reoccurring revenue • And more...

This course gives you insight into the hospitality industry as well as all the technical skills you need to set up direct response inspired campaigns for independent hotels.  

Based on the book, 300% More Direct Bookings in 30 Days, which you can browse on Amazon, this course gives you a system for tracking reservation revenue from anywhere on the web so you can claim a commission on every booking you help hotels generate.  And since hotels are paying sky high commissions of 15%-25%, even 30% to 3rd parties like Booking dot com and Expedia these days, that means that you can easily ask 5%-10% or 15% of top-line revenue for your marketing efforts.  And, best of all, since you own the rights to your marketing assets, that means that you can do the work once and create passive income streams for as long as a hotel is getting business through your channels.  

But that’s just the beginning.  This system is all about setting yourself up as a hotel’s business partner.  You’re going to have to watch the intro video to learn exactly what a Direct Booking Strategist is all about.

But please note: The introductory price for this course is just $5 (for the first 10 students).  But, as we pass the 50,100,200 student mark… the price goes up by $5 or $10, so be sure to reserve your spot early so you can save some cash!

So watch the intro video now!

Looking forward to working with you.

All the best,

Jeremiah

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3.6
3.6 out of 5
48 Ratings

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Includes

5 hours on-demand video
Full lifetime access
Access on mobile and TV
Certificate of Completion
Hospitality marketing: Help hotels get more direct bookings